WSUP Advisory Appoints Dr. Philippa Ross to Lead Strategic Growth in Urban Water Sector

WSUP Advisory, Water and Sanitation for the Urban Poor (WSUP) ‘s commercial arm, has appointed Dr Philippa Ross as its new managing director. WSUP Advisory provides global commercial consultancy services in water, sanitation, and hygiene.

With her extensive expertise and visionary leadership approach, Dr Ross will further scale up WSUP Advisory’s business strategies, strengthen client and partner relationships while nurturing a highly motivated and knowledgeable team of experts and external consultants.

Dr Ross brings over 20 years’ experience in the water sector in Africa, Asia and the UK. Having held senior positions at AtkinsRéalis including Client Director, Service Line Director, leading the international development, planning, environmental consenting and sustainability teams, Philippa brings technical, operational and business development expertise to WSUP Advisory.

As a water and international development specialist, she holds a doctorate in urban sustainability and resilience and has   teams for public, private and international financing clients.

Dr Ross commented on her new role: “I am excited and feel honoured to join WSUP Advisory and contribute to its important mission of improving water, sanitation, and hygiene services for low-income urban consumers worldwide. I look forward to strengthening WSUP Advisory’s position as a leader in impactful and sustainable water and sanitation solutions. I look forward to collaborating with this team of passionate and talented individuals to build sustainable models which serve all urban residents.”

WSUP Advisory is a for-profit company specialising in providing technical assistance to enhance water, sanitation, and hygiene (WASH) services for low-income urban communities worldwide – which continues to increase the scalability of WSUP’s programmes. The organisation is dedicated to showcasing sustainable WASH models, building capacity, mobilising financing, and documenting and disseminating valuable learnings. It is a wholly owned subsidiary of the non-profit organisation, and Advisory’s profits support WSUP’s impactful initiatives worldwide.

Occupying a niche segment, WSUP Advisory provides technical assistance and advice based on a strategic, commercial, organisational, and management perspective related to urban water and sanitation. Since 2015, WSUP Advisory has completed nearly sixty projects, ranging in size from $10,000 to $3.2 million and totalling $16 million in fees, for clients including The Conrad Hilton Foundation, USAID, UNICEF, and the World Bank.